<\/p>\n\n\n\n
1)\tKeep it relevant. If you provided \nlandscaping services to the customers don\u2019t sell them toaster ovens, \nsell them related landscaping or hardscaping services. <\/p>\n\n\n\n
2)\tYour \nsales text needs to show the reader how your product\/service is going to\n take him from his current state into a higher state, a before & \nafter. It needs to discuss the current difficulties he may be having, \nand then the future relief and gain he will have by using your \nproduct\/service. It is HIGHLY recommended that you study up on how to \nwrite sales text by reading some articles on Hubspot or Digital \nMarketer. <\/p>\n\n\n\n
3)\tUse scarcity. Play in to the customer\u2019s fear by \ncommunicating what they have to lose if they don\u2019t get your \nproduct\/service. <\/p>\n\n\n\n
4)\tGo in for the \u2018ask\u2019, multiple times. Don\u2019t be shy, have several calls to actions in the email. <\/p>\n\n\n\n
Take-aways:
1.\tStart collecting: first name, last name, email, zip, from all your customers<\/p>\n\n\n\n
2.\tCreate an account at Mailchimp and start entering all the customers<\/p>\n\n\n\n
3.\tStudy how to make good subject lines<\/p>\n\n\n\n
4.\tStudy how to write good sales text (Hubspot, Digital Marketer)<\/p>\n\n\n\n
5.\tCreate your first campaign in Mailchimp, and send it. <\/p>\n\n\n\n
6.\tEvaluate the performance of your campaign and contact us to tell us how you did!<\/p>\n","protected":false},"excerpt":{"rendered":"
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