Are you a landscaper, electrician, plumber, contractor, or\nin any other service-based industry? <\/p>\n\n\n\n
Chances are you’ve heard the buzz about LinkedIn no longer being\njust used for recruitment. Instead it is also being used for sales and lead\ngeneration. <\/p>\n\n\n\n
But not EVERY business can utilize LinkedIn in the same way.<\/p>\n\n\n\n
If you are an ad agency or a business consultant, then you\ncan use LinkedIn to find prospects and get sales. <\/p>\n\n\n\n
But if you are a landscaper, electrician, plumber etc, you\nare going to have a hard time finding prospects on LinkedIn. It just doesn’t\nquite ‘mesh’ to connect with someone on LinkedIn and then ask them if they need\nany yard work done. LinkedIn is Business to Business. <\/p>\n\n\n\n
So, what can you do if you’re in said field? <\/p>\n\n\n\n
The answer is simple: create a Referral Partnership with\nrelated but different businesses. <\/p>\n\n\n\n
If you’re a landscaper, make a referral network with stone\nsuppliers, home builders, electricians, and others. Make agreements that you\nwill refer business to each other.<\/p>\n\n\n\n
Take it a step further and promote each other in your\nstores, website and email lists. If everyone in the partnership promotes each\nother it will be a worthwhile endeavor and an excellent source of new\nbusinesses for all. <\/p>\n\n\n\n
It is particularly effective because of the power of ‘word\nof mouth\u2019. When Business A promotes Business B to one of their customers, that\ncustomer will trust Business B despite never having any experience with them! \n\n\n\nSo,\nget on LinkedIn, find related businesses in your local area, reach out to them\nand propose a Referral Partnership.\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Are you a landscaper, electrician, plumber, contractor, or in any other service-based industry? Chances are you’ve heard the buzz about… <\/p>\n","protected":false},"author":2,"featured_media":964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[212],"tags":[213,218,125,219],"class_list":["post-963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin","tag-b2b","tag-b2c","tag-linkedin","tag-referrals"],"_links":{"self":[{"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/posts\/963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=963"}],"version-history":[{"count":1,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/posts\/963\/revisions"}],"predecessor-version":[{"id":965,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/posts\/963\/revisions\/965"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=\/wp\/v2\/media\/964"}],"wp:attachment":[{"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.clearimaging.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}