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What does Google Plus have that Facebook doesn’t?
There is one valuable thing that Google Plus offers which Facebook does not. And that is an organic (non-paid) method…
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Facebook Campaign Strategy
Without a workable strategy for your business’s facebook promotion campaign you can be easily whisked off into unnecessary, untested or…
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Understanding Marketing
In order to understand marketing better it helps to look to the past and see the evolution of this subject…
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What is Content Marketing?
Before the days of the web it was sufficient to rely solely on public relations and traditional advertising (mailings, ads)…
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Social Networking is Not Advertising
While there is nothing to stop one from doing posts that seem like pure advertising on social networking websites (such…
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Difference between Social Media and Social Networking
A very basic question indeed, however its answering is vital, as confusion of fundamental terms can prevent one from getting…
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What is Native Advertising?
A new form of online advertising has emerged. Native advertising is the bridge between the age-old practices of content marketing…
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Making your Social Networking Campaign More Natural
Robotic sales-oriented posts/comments must be avoided at all costs on social media platforms, as the overwhelming majority of netizens on…
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Social Media Done Right
With over a dozen popular social media websites existent it is easy to be caught up in the idea that…
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Tumblr for Business
Before we discuss how you can use growing social media platform Tumblr for your business and promotion, for those who…
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