Despite being available for several years, many business owners are holding out and still have not ‘made the change’ and created a Business page for their company and instead are still using their Personal page for their business.
In Part One of this series we will focus on the perceived benefits of using a Personal Facebook page for your business instead of a Business page, which are in fact misconceptions.
In Part Two we will debunk these benefits and show why a Business page is everything you want and more.
Misconceptions:
One:
It’s easy to get more ‘fans’ because I can just add them as friends!
Two:
I’m better off keeping my personal page because I’ll have to start from ‘zero fans’ if I make a business page.
Three:
I can send messages to all my friends and I can’t on the business page.
Four:
Personal pages are free and business pages cost money.
Five:
Its so hard to get ‘likes’ / ‘fans’ for business pages.
Six:
Business pages are complex and harder to use than my personal page
The Real Deal
Stay tuned for next week’s article where we will counter these arguments with the actuality of the situation and list out additional benefits of using a Business Facebook page.
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