sales
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Driving Sales with Direct Mail Campaigns and Website Synergy
Amidst the ever-evolving marketing landscape, direct mail may appear to have faded into obscurity. Nevertheless, astute businesses are unearthing direct…
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Leveraging FOMO in Marketing and Website Strategies
Modern-day consumers wade through a deluge of marketing messages and online offerings, leaving businesses grappling with a formidable challenge –…
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2023 with 20/20 vision
The present is becoming more like the future. The ‘metaverse’ will have people walking around with glasses or goggles, experiencing…
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Should my business do a Black Friday sale?
Every year we see the big retail giants doing their massive Black Friday super sales. More and more, your smaller…
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The money is in the list
You might have heard this phrase before. But is it really true? And how do you get money from a…
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Addiction to Discounts
Can you recall the excitement and joy you experienced when you did a discount/special offer, and received a subsequent tsunami…
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Increasing Leads With One Simple Piece of Text
If we all just waited for prospects to buy, and never asked them, we’d be waiting for a very long…
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Increasing Leads With One Simple Piece of Text
If we all just waited for prospects to buy, and never asked them, we’d be waiting for a very long…
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Digging for that sale
For simplicity’s sake, let’s keep this about service-based businesses. The average cost to acquire a customer is $200-$300 depending on…
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A reason why your profits are stagnant
When you sit down in a dentist’s chair for your annual or bi-annual teeth cleaning, the hygienist might do something…
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