Marketing
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Is Blogging for Business Dead?
While the buzz around using blogging for your businesses is certainly not what it was a few years ago, one…
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Four Link-building Techniques You Should Avoid
Should you be engaged in link building for your website in order to boost its ranking in the search engine…
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Content Marketing for Dummies
With so many companies engaging in what they think is content marketing, it is best we take a complete look…
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What is the ROI of your Newsletter?
A good deal of websites these days offer visitors a free monthly email, all one has to do is sign-up…
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Email Marketing!? Nobody Opens my Emails!
Don’t let anyone convince you that email marketing is no longer relevant and should not be done. Nothing could be…
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4 Reasons Why Your Ads aren’t Working
Wrong Audience Any Marketer or PR worth his salt knows that different audiences have different values, different problems and ways…
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Don’t waste your time getting Facebook ‘likes’
Promoting on Facebook has changed over the past few years. Before if you had thousands of likes (or fans) you…
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Brand Awareness for Small Business?
When researching marketing, promotion and advertising one will inevitably come across ‘building brand awareness’ as a goal for ads, free…
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Marketing: Be Different, not Better
This seemingly counter-intuitive strategy is as under-utilized as it is unknown to marketers. The logical thing to do is to…
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Let’s Demystify Promotion
Here are some commonly under-defined and confused terms which are sometimes even used interchangeably (erroneously). Each are different and have…
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