Public Relations
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Google’s Rules for Online Reviews
Did you know that Google has very strict guidelines on soliciting reviews? Did you know if you violate any of…
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The ‘X’ factor that your business is missing
Marketing, Public Relations, Reputation, Reputation Management, Sales, Website Improvement, Website Tips, Websites for BusinessesIf you’re in a service industry, I bet you’re not leveraging this key element. It is also important for e-commerce…
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Differentiate Yourself with Social Responsibility
You’re going to love this one. A wise man once said: being different is more important than being better. This…
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Are you collecting reviews on Yelp?
Do you even have a page for your business on Yelp? If not, you’re missing out. Your prospects are Googling…
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Online Reviews… Do’s and Don’t’s
The DONT’S 1) Do not do sentiment checks You’ve seen these around. An email asks you how your experience was…
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Your Reputation Online is Everything!
(GMB Reviews, Facebook Reviews, Yelp Reviews, BBB Reviews) Believe it or not, there are still business owners out there who…
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5 Things You’re doing wrong in Social Media
There are definitely some Dos and Don’ts with regard to social media for business. We’re going to take a look…
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Let’s Demystify Promotion
Here are some commonly under-defined and confused terms which are sometimes even used interchangeably (erroneously). Each are different and have…
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The Most Under-utilized Marketing Technology
The marketing technique ‘positioning’ is possibly the most misunderstood and under-utilized technology in business. Many err in thinking that positioning…
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Next Level SEO – 3 Ways
There are an infinite amount of wrong ways in doing SEO and just a few right ways. SEO is far…
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