Public Relations
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Local Business Branding: Building an Authentic Online Identity
In the dynamic landscape of today’s business world, branding has transcended the traditional realm of logos and slogans. It has…
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The Power of Storytelling in Digital Marketing: How to Use Narrative to Connect with Customers and Build Brand Loyalty
Businesses in today’s market need to do more than just market to succeed. They must establish an emotional connection with…
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The Importance of Authenticity in Digital Marketing: How to Build Trust with Your Customers
Creating authentic connections with audiences is essential for any brand to succeed in today’s market. To achieve this, companies need…
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Let’s get you some Google Reviews
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How to Get Started on Yelp
I assume you want to get more positive online reviews for your business, so I made a video showing you…
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Google’s Rules for Online Reviews
Did you know that Google has very strict guidelines on soliciting reviews? Did you know if you violate any of…
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The ‘X’ factor that your business is missing
Marketing, Public Relations, Reputation, Reputation Management, Sales, Website Improvement, Website Tips, Websites for BusinessesIf you’re in a service industry, I bet you’re not leveraging this key element. It is also important for e-commerce…
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Differentiate Yourself with Social Responsibility
You’re going to love this one. A wise man once said: being different is more important than being better. This…
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Are you collecting reviews on Yelp?
Do you even have a page for your business on Yelp? If not, you’re missing out. Your prospects are Googling…
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Online Reviews… Do’s and Don’t’s
The DONT’S 1) Do not do sentiment checks You’ve seen these around. An email asks you how your experience was…
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Recent Posts
- The Most Cost-Effective Ways to Market a Service Business in 2025
- The Most Cost-Effective Ways to Market a Service Business in 2025
- The Best Ways to Get More Reviews (and What to Do With Them)
- How to Get More Leads Without Spending More on Ads
- The Role of Neuromarketing in Enhancing Customer Engagement
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