Marketing
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Is your business forgettable?
One of the worst curses a business can have is the curse of forgettability. This comes about when a business…
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How to create your Google My Business account
Google My Business is a tool that enables businesses to manage their online business reputation for free. GMB provides local…
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Ad Retargeting – The one ad campaign everyone should be doing!
Many have failed at advertising on the internet with Facebook, Google, etc. It often feels like throwing money out the…
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The money is in the list
You might have heard this phrase before. But is it really true? And how do you get money from a…
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Addiction to Discounts
Can you recall the excitement and joy you experienced when you did a discount/special offer, and received a subsequent tsunami…
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It’s all about the wording
Which of the following sounds more enticing? free estimate free quote free roof inspection free roof-health inspection 1 and 2…
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Increasing Leads With One Simple Piece of Text
If we all just waited for prospects to buy, and never asked them, we’d be waiting for a very long…
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Knowing your audience
Pick up any book on marketing and without fail one of the first chapters is always: identify your dream customer,…
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Your email marketing cheat sheet
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Is your social media broken?
That depends what a working or functional social media campaign means to you. By and large, small business owners do…
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