Marketing
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Addiction to Discounts
Can you recall the excitement and joy you experienced when you did a discount/special offer, and received a subsequent tsunami…
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It’s all about the wording
Which of the following sounds more enticing? free estimate free quote free roof inspection free roof-health inspection 1 and 2…
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Increasing Leads With One Simple Piece of Text
If we all just waited for prospects to buy, and never asked them, we’d be waiting for a very long…
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Knowing your audience
Pick up any book on marketing and without fail one of the first chapters is always: identify your dream customer,…
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Your email marketing cheat sheet
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Is your social media broken?
That depends what a working or functional social media campaign means to you. By and large, small business owners do…
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How to Get Started on Yelp
I assume you want to get more positive online reviews for your business, so I made a video showing you…
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Increasing Leads With One Simple Piece of Text
If we all just waited for prospects to buy, and never asked them, we’d be waiting for a very long…
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Planting SEO seeds in the Summer for a Winter harvest
Many small business owners are apprehensive about promoting when they are busy during the Summer. Their fear is understandable. Many…
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Google’s Rules for Online Reviews
Did you know that Google has very strict guidelines on soliciting reviews? Did you know if you violate any of…
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