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Handy Web Resources – Part One
The web abounds with handy tools, websites and resources for people involved in web design, development and management. But with…
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Methods for Surveying
In last week’s article we introduced the powerful and under-utilized technology of surveying, and why you need this technology to…
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Knowing in Marketing
Imagine for a moment that you could know anything you wanted about your customer. The reasons why he wants to…
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Public Relations – How to use PR to improve your company’s Image
Public Relations (Or PR) is one of the least understood, least utilized and most powerful tools for an individual or…
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Your Business’s Reputation – Reviews
There is no reason for the business owner to sit back and feel helpless in a state of despair over…
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Building Consumer Confidence – Testimonials
As business owners know, gaining consumer confidence and trust in your company and products is a vital aspect of doing…
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Google Maps SEO – Things to Avoid
In last week’s article we discussed various actions you can implement to enhance your company’s position in Google Maps. Now…
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How to Rank Higher on Google Maps
We have all seen it, the block of Google Maps search results which sometimes appear above the normal listings, listing…
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Zencart Vs. OS Commerce
What is Zen Cart? ZenCart is an open source (free) E-Commerce platform which was actually originally based on osCommerce, however…
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Choosing a Shopping Cart Platform
With all of the fundamentals discussed in our previous article we are now ready to examine the various platforms that…
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Recent Posts
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Creating Engaging Video Content on a Budget: A Guide for Small Service Businesses
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Building a Referral Engine: How to Turn Happy Clients into Your Best Salespeople
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Automating Your Customer Journey: From Inquiry to Repeat Business
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The Art of Local SEO: How Small Businesses Can Dominate Their Neighborhood Online